Domaine André Dezat et Fils

Firmin is a man on the move. At thirty, he is forging his own reputation. His choices as to the collective identity of the appellation are in keeping with the policy set first by his grandfather André, a viticultural visionary, and then by his father and his uncle. Uniting the producers must remain an overriding concern. But that is just the first step. The second is the brand, which some producers have been able to build. At fifteen, he decided he would lead the domaine one day, keeping it a family business. He chose to qualify for the Ministry of Agriculture and Food’s High Environmental Value (HVE) certification, and will soon have gone organic. This golfer, with a 15 handicap, seeks serenity and concentration on the fairway. Married to a psychologist, he asks himself the right questions. For this business studies graduate, Pouilly is a long-term proposition.